Pick-up trucks have been the foundation of Mitsubishi Motors and the company has been producing these since 1978.
Speaking at the launch of the new Triton, Tomoyuki Shinnishi, CEO of MMM said that in its 40 years, the company had not only gained much experience in engineering reliable and durable vehicles but also understood the needs of diverse customers better.
“As such, Mitsubishi Motors has been able to keep improving the vehicles and today, we are proud to introduce the new Mitsubishi Triton as the fifth generation of a successful line of pick-up trucks,” Shinnishi said.
Shinnishi added that the company was confident the new model would be well received and accelerate the momentum of growth for MMM. The sales target for this year is 600 units a month, an expected increase of 28% in Triton sales.
With these four pillars, customers are assured of a vehicle that is built to high standards and performance,” he said.
4Sure Power: The new Triton is powered by the award-winning 2.4-litre MIVEC turbodiesel engine with aluminium block for optimum performance and efficiency.
The strong output of 181 PS of power and 430 Nm of torque is delivered to four wheels through a new 6-speed automatic transmission that was also added to improve driving efficiency and flexibility as well as providing seamless shifting.
4Sure Control: The new Triton is equipped with Mitsubishi Motor’s Super-Select 4WD II system, developed with decades of experience in off-road competition such as the Dakar Rally.
The intelligent and robust system delivers optimum traction and handling characteristics over all surfaces.
When engaged, Off-road Mode regulates engine power, transmission and braking for optimum wheel traction in various terrain conditions.
Additionally, Hill Descent Control automatically applies brakes on downhill terrain, allowing the driver to focus on steering operations.
4Sure Agility: Although the Triton is long and large, the iconic J-Line design enables exceptional manoeuvrability, especially with a best-in-class turning radius of 5.9 metres.
This allows it to have better agility on the road as well as being able to get around tight off-road situations and during parking. The J-Line design makes it possible for such manoeuvrability without compromising cabin or load space.
4Sure Safety: The new Triton has a high-durability, high-reliability ladder-type frame and high-impact safety cabin structure to provide occupants with the best possible protection during an accident.
This is complemented by class-leading advanced active safety and driver assistance systems that include Forward Collision Mitigation (FCM), which can detect vehicles and pedestrians ahead; and Blind Spot Warning with Lane Change Assist (BSW with LCA), which helps avoid collisions with other vehicles when changing lanes.
The system achieves this by detecting vehicles behind or at the rear quarter by sending an audible alert to the driver, and by flashing lights in the left or right door mirrors.
An Ultrasonic Mis-acceleration Mitigation System (UMS) has been fitted to help reduce accidents resulting from improper use of the accelerator when moving off or reversing in carparks and other confined spaces.
This system sounds a buzzer and displays a warning in the event either the front or rear sensors detect a nearby obstacle. Engine output is also automatically controlled if the driver suddenly accelerates during such a situation.
Also helping to enhance safety is Rear Cross Traffic Alert (RCTA) which helps avoid collisions when reversing by scanning the area on either side.
If a vehicle is detected approaching, the driver will be alerted to take appropriate action. As before, a rearview camera is also provided which gives a view of the area directly behind the vehicle.
For convenience and added safety, the new Triton has an Auto High Beam system. The camera sensor detects oncoming vehicles and automatically switches to low beams so as not to blind other drivers.
This allows the high beams to operate automatically for better illumination of the road at night.
The new Triton incorporates the latest evolution of Mitsubishi Motors Dynamic Shield design language. Fronting the newly sculpted body is a more powerful and imposing front face with a high bonnet line and bolder lamp designs.
The lights and bumper elements contribute to the tough image while also adding visual width.
While retaining some of the original styling cues that made the previous generation a trendsetter among pick-ups, the designers have added body curves with contrasting sharp lines, extended wheel flares and bright accents that embody the strength of a Mitsubishi Motors pick-up truck and add modernity.
As with the exterior, the interior restyling also follows the theme of “Engineered beyond Tough”, with a sporty and modern feel.
A sense of high quality will be felt with additional soft padding in seating areas such as the armrest and knee pads, with double stitching for a more premium appearance.
In addition, the new Triton’s interior has a Rear Smartphone Charger and Storage as well as Air Circulator with Individual Vents.
The new Triton is imported to Malaysia as a Completely Built-Up (CBU) vehicle from Mitsubishi Motors’ global production hub in Thailand.
It is the only pick-up truck (up to 2.4-litre category in the Malaysian market) with a 200,000 km or five-year warranty for ultimate peace of mind driving.
As an introductory offer to celebrate the launch of the all-new Triton, the first 1,000 customers will receive an exclusive limited edition Thule Subterra Luggage worth RM2,000.
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