According to a report in digitalnewsasia.com, Malaysian enterprises are finding that it is improving their performance and profits.

The report quoted Oracle Corp’s country manager for its Malaysian operations, Fitri Abdullah, as saying IT and digital transformation were no longer merely issues and concerns of the IT departments.

“Increasingly, we are having conversations on digital transformation with the CEOs, the human resources team, the finance team. It is no longer just us and the IT department,” said Fitri.

Part of the reason for this is also the significantly improved fixed and mobile broadband infrastructure in Malaysia.

Based on data provided by Malaysian mobile operators, the country’s 4G LTE network now covers more than 75% of the population, according to the digitalnewsasia report.

The improving, broadband infrastructure is one of the reasons why many tech companies are starting to offer cloud-based solutions to Malaysian enterprises, and small and medium enterprises.

Oracle Corp for instance, announced late last year that it planned to set up the Oracle Digital Sales Hub (KL Hub) in Kuala Lumpur.

According to CA Technologies’ global study last year – which compiled feedback from 1,770 senior business and IT executives – there was an average increase of 37% in terms of revenue from new business sources.

The Digital Transformation Business Impact Scorecard of the CA Technologies global survey, which assessed the success of enterprises’ digital transformation initiatives, gave Malaysia 64 out of 100.

It was higher than the global average score of 53 points.

According to the study, 78% of enterprises in Malaysia reported moderate to significant improvements in customer experience due to digital transformation and that new business revenue improved by an average of 42%.