Employees are your most valuable asset and for your business to thrive, you need to find and hire top talent. However, there are various challenges that you’ll have to overcome during the process.

Millennials are currently the largest generation in the labour force, so you need to adjust your recruitment process to appeal to them.

Create a sense of purpose

Making a social impact and having a sense of purpose is very important to them. They’re attracted to companies which promote some kind of social awareness.

Millennials want to contribute to your company’s growth and it’s essential to show them how to do that.

A big, fat salary and cool perks won’t be the only reasons a talented and hard-working millennial finds your job offer appealing, so mention your company’s mission and values in your job description.

Personalize the experience

You can win them over by conducting the interview at your office. This will allow them a taste of what it is like to work for you and get a glimpse of their potential work environment.

Ask them a lot of questions, and let them do the talking. Active listening is essential for learning as much about them as possible. It will send positive vibes if you hear what they have to say.

Include your team

It’s a good idea to include your team and have them interview your candidates. First of all, they are the ones who will be working closely with the new member of the team.

Don’t forget that it’s them who’ll mentor the new hire, show them the ropes and train them until they’ve gotten the hang of everything.

This approach will show your current employees that you value their opinion, something that will definitely present your leadership in a positive light.

Your millennial candidates will notice and appreciate the way you treat your employees and that will undoubtedly appeal to them.

Offer an opportunity to build their personal brand

Millennials are keen on personal growth and developing their professional skills and expertise.

59% mention opportunities to learn and grow as extremely important when applying for a new job. You need to let them know that they won’t be stuck in a dead-end job if they decide to work for you.

Get creative with benefits

Healthcare, dental and retirement plans should be a part of your employee benefits package.

Other ways to attract millennial employees include telecommuting and flexible hours. This flexibility allows them to plan their schedule and spend more quality time with their loved ones.

It’s a win for both parties as studies show that working from home positively affects productivity, which means your company will benefit from this perk too.

Millennial employees are demanding in terms of what they expect from their job, but that’s actually good for your company because they’re ready to commit and work towards your shared goals.

That’s what your recruitment process should reflect in order to attract and keep them. It is best to create an in-house recruitment process that works for you and invest in an in-house piece of software for that process.

That way you’ll have your applicants’ resumes and other important information in one place so that you can study them and effectively personalize the recruitment experience.

This article first appeared in vervoe.com.

At Vervoe, our mission is to fundamentally transform the hiring process from mediocracy to meritocracy.