Investment, trade and industry ministry secretary-general Hairil Yahri Yaacob said the RM24.45 billion included RM5.62 billion in potential exports and RM12.79 billion in potential investments from 1,555 business meetings.
“It also includes RM6.04 billion from more than 70 memoranda of understanding (MoU), agreements and cooperation signed,” Bernama reported him as saying at the Malaysian pavilion’s closing ceremony in Osaka, Japan today.
Hairil said the agreements mainly focused on high-impact sectors such as semiconductors, renewable energy and green technology, environmental sustainability, agriculture as well as education and training.
“The signing of MoUs, including between the Malaysian Investment Development Authority (Mida) and Japan External Trade Organisation (Jetro), and the Malaysia External Trade Development Corporation (Matrade)-Jetro MoC signed today, shows that the expo has facilitated stronger institutional links and future-oriented projects,” he said.
Hairil said sectors such as green technology, construction and professional services, chemicals and chemical products, ICT and related services, as well as halal products and services, contributed significantly to the total potential trade performance.
He said the Malaysian pavilion also received a record-breaking 3.51 million visitors, exceeding the initial target of 1.5 million.
“Based on our analysis of the pavilion’s impact via various channels, including mainstream media interviews, social media engagements and on-ground data analytics tools, out of 5,327 respondents, 84% expressed interest in visiting Malaysia.
“Perhaps there is already traction – as of July 2025, Malaysia recorded 219,389 Japanese visitors, a 16.2% increase from 2024,” he said.
Hairil expressed confidence that the positive momentum would continue, with Japanese tourists contributing significantly to Visit Malaysia’s 2026’s target of 47 million visitors.
Expo 2025 Osaka was held from April 13 to Oct 13. The Malaysian pavilion, spanning 2,654.52 sq m across three floors, showcased Malaysia’s commitment to a sustainable, inclusive, and forward-looking future.
Also present at the closing ceremony were Malaysian ambassador to Japan Shahril Effendi Abd Ghany, Matrade CEO and deputy commissioner-general Mustafa Abdul Aziz and Mida CEO and deputy commissioner-general Sikh Shamsul Sikh Abdul Majid.