
This is based on Porsche’s reputation as a high-performance car manufacturer that demands state-of-the-art technology and precision engineering, he said in a statement today.
The renowned German automobile manufacturer, which specialises in high-performance sports cars, sport utility vehicles and sedans, recently announced that it will establish a production plant in Kedah in partnership with Sime Darby Bhd.
Azmin said that despite a challenging global economic landscape, Porsche strongly believes that Malaysia was an ideal gateway for the Asean market, making the Kedah production plant its first local assembly outside of Europe in more than 70 years of the company’s history.
“The establishment of a manufacturing facility in Malaysia is a strategic decision by Porsche, signifying its commitment to build a long-term presence in the Asean region.
“The project is embedded in a comprehensive growth initiative launched in 2018 and reflects Porsche’s trust in our country’s strong position as the preferred manufacturing hub for globally renowned automotive original equipment manufacturers,” he said.
The senior minister further said that Porsche’s decision in choosing Malaysia as its first production plant outside of Europe shows the company’s confidence in Malaysia’s invesment ecosystem and strength.
“It also acknowledges the capability of our local talent of highly skilled engineers and technicians. We are very pleased to welcome Porsche to Malaysia and Miti as well as its agency, the Malaysian Investment Development Authority, will continue to deliver our best in facilitating their endeavours here,” he said.
Azmin said the Malaysian government will also ensure a conducive environment for foreign industry leaders to do business in the country through fiscal and non-fiscal incentives, along with Malaysia’s readiness in providing high-skilled talent as well as capable technology partners.