
“I was just so excited to try [new things],to go to places I might have feared to go earlier in my career or life. I was now excited to rush to the challenge,” he said.
The Canadian singer said he strived to create innovative music with his latest 13-track album, which was released on March 25 and features assists from Paul McCartney and Willie Nelson.
“When I started, the goal was to make fresh music for an audience who had bought my records for 20 years. And I had no idea that by the end, it would be fresh for me.
“Having someone like Paul, someone like Willie, take me under their wing and give me their blessing… hopefully, one day, someone will think I’m one of those ducks, too.”
Buble said his family inspired the album’s three original songs. In 2016 he and his wife, Argentine actress Luisana Lopilato, announced that their oldest son Noah, who was three at the time, had been diagnosed with cancer. He has been in remission since 2017.
Meanwhile, the music video for the lead single, “I’ll Never Not Love You”, was inspired by the singer’s love of cinema and features romantic scenes from popular movies.
The couple used the end of the video as a birth announcement that they are expecting a fourth child.
“For me, it was less about what could [be earned] financially, and more about how I could tell the story of what I think is the greatest record of my life.”