
Do you remember the bedtime stories your parents used to tell when you were little? We all love listening to stories, whether fairy tales, adventures, or other genres. These do more than entertain; they inspire us to dream, create heroes to fight for justice, and teach us to steer clear of villains.
A child’s emotional and cognitive development thrives on love, security, and meaningful interactions, with storytelling being one of the most powerful tools parents can use to foster these bonds. Studies have shown that children who engage in regular storytelling with their parents or guardians exhibit better language skills, enhanced creativity, and stronger emotional connections.
Our elders, having navigated numerous life challenges, are reservoirs of wisdom that can guide the younger generation. Storytelling thus allows them to share personal experiences, turning abstract advice into relatable, lived experiences. For instance, a grandmother sharing her story of perseverance during a difficult time can provide invaluable lessons of resilience and hope to her grandchildren.
This connection is not merely nostalgic, it has tangible benefits. A study conducted by Emory University in 2020 found that children who know more about their family history – often shared through stories – have higher self-esteem, a greater sense of control over their lives, and a stronger sense of family cohesion.
These benefits are crucial in today’s rapidly changing world, where generational gaps can lead to misunderstandings and disconnects.
The shift in storytelling
By engaging in storytelling, older adults can actively combat stereotypes associated with ageing, fostering mutual respect and understanding. This intergenerational exchange not only enriches the lives of both the storyteller and the listener, but also helps to create a more inclusive society.
Over time, storytelling has taken on various forms. Imagination and creativity have turned stories into movies and musicals. Today, films are the most popular form of storytelling, with both children and adults eagerly anticipating new releases both at the cinema and on streaming services.
However, the rise of technology has changed how stories are told. Social media platforms like Instagram, Facebook, X and TikTok allow everyone to share their “stories” with the world – yet the convenience of storytelling through these platforms, as well as artificial intelligence and chatbots like ChatGPT, is leading to the loss of the human touch.

In this increasingly digital world, the essence of human connection is at risk of being overshadowed by technology. Tech may have transformed the way we communicate, but it has also created a paradox: individuals are more connected than ever, but they often feel more isolated.
A 2020 study by the Pew Research Center found that while 81% of adults in the US use social media, close to half of them (46%) admit that these platforms make them feel more lonely. This statistic highlights a growing concern about the quality of interactions in the digital age.
Human connection is more than just communication; it’s about empathy, understanding, and the shared experience of being together. Consider the impact of face-to-face storytelling in building and nurturing these connections: unlike digital interactions, which are often fleeting and superficial, storytelling allows us to engage with others on a deeper emotional level.
For instance, when a parent shares a personal story with their child, it’s not just the narrative that matters – it’s the shared emotion, the eye contact, the comforting tone of voice. These elements create a bond that transcends the story itself.
The most profound connections are forged through shared human experiences, even in a world increasingly dominated by digital interaction. Storytelling, – with its capacity to convey emotion, build empathy, and create lasting bonds – remains one of the most powerful tools we have to maintain these crucial connections.
This article was written by Ng Kwan Hoong, emeritus professor of biomedical imaging at the Faculty of Medicine, Universiti Malaya.