
It’s an opportunity for budding stylists to give the legendary Moss, one of the world’s hottest models, a makeover with clothes, accessories, and jewelry designed by top-name luxury houses.
After getting a chance to attend the first ever Metaverse Fashion Week in Decentraland, members of the public can now become a stylist for one of the greatest fashion icons, Kate Moss.
This is made possible through the game Drest, known for its many challenges related to fashion and design.
To celebrate the latest collection of Kate Moss with jewellery brand Messika, the app has made Moss its first “guest avatar.”
Whether walking the runway for Karl Lagerfeld or John Galliano, or posing for Donatella Versace, Kate Moss, whose personal look and wardrobe have also inspired many, has worked with the greatest fashion designers since the late 1980s.
Now the public has a chance to work with the icon – or rather her virtual twin – through the fashion game Drest. Gamers will be able to dress her and accessorise her outfit with pieces that she herself has created with Messika, and players can even try to win one of the pieces.
Through a series of ultra-stylish challenges, gamers will be able to use some of the pieces from the Messika By Kate Moss collection to win a white gold Baby Move pendant. And it’s Moss herself – in the flesh this time – who will select the big winner.
Players will also be able to give Moss a makeover with clothes and accessories designed by other luxury houses, such as Bottega Veneta, Burberry, Chloé, Christian Louboutin, Gucci, and Prada. Beyond the partnership with Messika, the challenge is also on to give her the perfect look for her shooting sessions.
But you’ll have to act fast if you want to work with her as the avatar of Kate Moss will only be available for two weeks, starting today.
This is the first time that Kate Moss’s avatar has been featured in one of the new virtual worlds. But the supermodel has already been the subject of several series of NFT.
Last October, German photographer Ellen von Unwerth, in partnership with the Cryptograph platform, unveiled pictures featuring supermodels of the 1990s, including Kate Moss, offered in the form of non-fungible tokens.