Macy’s links up with style queen Rachel Zoe for designer capsule collection

Macy’s links up with style queen Rachel Zoe for designer capsule collection

US department store Macy's has tapped style maven Rachel Zoe for its latest designer capsule collection, with the limited-edition range to go on sale this month.

Stylist and designer Rachel Zoe to pair up with Macy’s. (Twitter pic)

The line — titled Zoe by Rachel Zoe — is the latest instalment in a string of guest designer series by Macy’s, and will feature a selection of “chic and glamorous looks for every occasion”, with pieces priced from $79 to $199.

The selection will be available in a range of sizes and includes a diverse choice of items for a “polished but feminine” look such as suiting, dresses and crisp shirts in addition to printed pieces and maxidresses, and footwear.

While Zoe also has a more expensive collection which is also sold at Macy’s, the ‘Zoe by Rachel Zoe’ range aims to tackle the realm of “affordable luxury”, designed to reach a broader audience.

Commenting on the tie-up, the designer hinted that while this particular capsule collection with Macy’s is a first for her, she would consider extending her collaboration with the department store for longer than one season, if customer response to the range is strong enough (via WWD).

Macy’s past design collaborations have included the likes of Karl Lagerfeld, Kinder Aggugini, Matthew Williamson, Yigal Azrouël and Giambattista Valli.

The ‘Zoe by Rachel Zoe’ collection will be available online shortly and will be stocked in 152 Macy’s stores beginning August 15.

 

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