
Together with its unit Sime Darby Beyond Auto, these new appointments will see the number of BYD dealerships rise to 21.
Sime Darby Motors’ Southeast Asia, Hong Kong and Macau retail & distribution managing director Jeffrey Gan said the 21 dealership locations are lined up to meet the rising demand for EVs.
“This indeed demonstrates our confidence in EV prospects in Malaysia’s automotive industry while ensuring that we are well-equipped to serve the market,” he added.
BYD Malaysia Sdn Bhd managing director Eagle Zhao said this agreement between Sime Darby Motors and BYD is another step forward in the automotive green revolution and is indicative of the changing dynamics of the industry.
“As the partnership progresses, we expect to provide further technological advancements and consumer experience, driving the industry towards a greener, efficient and a more sustainable future,” Zhao said.
The additional dealerships will cover Melaka, Alor Setar, Butterworth, Seremban, Kuantan, Kuching, Kota Kinabalu, amongst others.
The appointment of the dealer partners was commemorated during a group dealer signing ceremony at the BYD headquarters in Shenzhen, China.
Sime Darby Motors, the automotive arm of Sime Darby Bhd, launched the first BYD model – BYD Atto 3 – in Malaysia last December.