Proton appoints Roslan Abdullah as deputy CEO

Proton appoints Roslan Abdullah as deputy CEO

He replaces Radzaif Mohamed, who retired on Dec 31.

Incoming deputy chief executive officer for Proton Holdings Bhd, Roslan Abdullah, was previously Proton vice-president (sales and marketing) and Proton Edar Sdn Bhd CEO.
KUALA LUMPUR:
Proton Holdings Bhd has appointed Roslan Abdullah as its deputy chief executive officer effective Jan 1.

Roslan was previously Proton vice-president (sales and marketing) and Proton Edar Sdn Bhd CEO — roles he had held since June 1, 2020.

He holds a finance and accountancy degree from the University of Brighton, UK, and has more than three decades of experience in the automotive sector, Proton said in a statement today.

Roslan Abdullah.

Proton CEO Li Chunrong said Roslan played a key role in supporting the Proton leadership and guiding the overall management of the business, particularly the sales and marketing functions.

“We will be able to form a strong partnership to lead the company to greater heights,” Li said.

He also expressed his appreciation to Radzaif Mohamed, who retired as deputy CEO on Dec 31, 2021.

“Proton would like to place on record our appreciation to Radzaif for his invaluable contribution and unwavering commitment towards our success.

“The importance of getting it right in the early days of the partnership with Geely was critical towards the company’s turnaround. His leadership during this period was invaluable,” he said.

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